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Business Consultants Specializing in Price Strategy
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Abbey Road Associates is a boutique strategy consulting firm, specializing in price strategy. We assist leading corporations to achieve their profit goals by analyzing their price issues, and by helping these corporations develop a price strategy which captures the most value from their services and products.
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Winning the Profit Game. Smarter Pricing, Smarter Branding - published by McGraw-Hill (2004).
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This book shows how to use pricing as a strategic tool to increase revenues and win the war for profit. |
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It has also been published in Chinese, German and Norwegian, and is a text at Stanford Business School and other leading business schools.
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